+91-9886733599
contact@xlentfacilities.com
You are here : Home / Learning / Course Details /Module 7-Complete SEO
Search Engine Optimization is the process of growing the visibility of a website on organic ("natural" or un-paid) search engine result pages (SERPs), by incorporating search engine friendly elements into a website. SEO isn't just about building search engine-friendly websites. It's about making your site better for people too. Xlentfacilities’s Advanced Search Engine Optimization Course provides knowledge and helps a professional develop the skill to use keywords, to gain potential viewers to the website. It is crucial for a business to rank well and to grab the attention of search engine visitors.
Learning Duration of this module |
2 Hours |
Practical Classes assigned to get in dept knowledge |
X hours |
Tools you will use in this module |
XXX |
You will be eligible for the following Certification, after completing this module |
None |
25/02/2015
| Getting Started |
|---|
| Welcome |
| What Does This Course Cover? |
| What You Should Know Before You Start |
| Picking Powerful Keywords |
| Keywords: a Channel to Your Prospects |
| Brainstorming Your Keywords |
| Using Keyword Analysis Tools |
| Links from: Using Keyword Analysis Tools |
| Planning Keyword Strategies |
| Preparing Your Site |
| SEO Starts Before You Build |
| Choosing a Viable Domain Name |
| Choosing the Right Development Tool |
| Why You Need TLS and a Mobile-Ready Site |
| Avoiding Things That Hurt SEO |
| Your First Small Steps |
| How Google Works? |
| What is Google Indexing? |
| Is Your Site Already Indexed? |
| Understanding the Search Results |
| Understanding the Role of Content |
| Content is Not King! (But it Is Very Important) |
| You Need High Quality Content |
| Creating (or Buying),rewriting the Content |
| User-Generated Content |
| Types of content |
| Duplicate Content: Can it Hurt |
| Basic Page Optimization - "Hidden" Code |
| URLs |
| Title Page |
| Keywords Tag1 |
| Description Tag |
| Other Meta Tags |
| Basic Page Optimization - "Visible" Code |
| Heading Tags |
| Body Text |
| Images |
| Internal Links |
| "Link Blocks" |
| Basic Page Optimization – A Few More Good Things |
| "What We Do" Paragraphs |
| robots.txt,xml file & the robots Meta Tag |
| HTML Sitemaps |
| Submitting to Search Engines |
| The (Worthless) “Submit Your URLs” Pages |
| Gotta Have Links! |
| Creating XML Sitemaps |
| Referencing the Sitemap in robots.txt & Pinging the Search Engines |
| Submitting Your Sitemap via Webmaster Accounts |
| Submitting URLs through Webmaster Accounts |
| Submitting to Directories |
| Search Engines vs. Search Directories |
| How Directories Help You |
| Finding More Directories related to your topic |
| When You're Asked to Pay |
| Working with Webmaster Accounts |
| Why we need to use Webmasters Console |
| Registering Your Site and Submitting Your Sitemap to Google |
| Google Console Setup and verification |
| The Google Console Search Appearance Area |
| The Google Search Traffic Area |
| The Google Console Index Area |
| The Google Console Crawl Area |
| The Google Console Security Issues, Resources, & Settings3 |
| Using Local-Search SEO |
| Dissecting Local-Search & Map Results |
| How the Search Engines Know Where You Are |
| “Localizing” Your Pages5 |
| Grabbing Control of Your Business Listing2 |
| Further “Localization” Techniques4 |
| Finding Local-Focus Directories1 |
| You Must Have Links |
| The Most Important (and Difficult) Part of SEO |
| How Google Revolutionized Search with Link Analysis |
| How Five Ways Links will Help You |
| Two Types of Links: “Real” vs. “Fake” |
| Linking—the Geek Stuff |
| Understanding PageRank |
| Finding Pseudo PageRanks4 |
| The Anatomy of a Link5 |
| nofollow Links and fallow links |
| Designing the Perfect Link |
| Putting Keywords into the Anchor |
| Googlebomb Lives |
| More Good Things for Links |
| A "Natural" Link Profile4 |
| What to Watch For: a Linking Summary |
| The First Places to Get Links |
| The 1st Place to Look: "Low Hanging Fruit" |
| Link Analysis Tools: Who Links to Your Competitors? |
| Performing a Link Analysis with Majestic |
| Social Networking Links |
| Low Value/No Value Links |
| When You Still Need Links |
| Mentioning Your Site in Forums (Be Careful!) |
| Buying Links (Google Always Hates It) |
| The Ideal Link Generation Process: "Link Bait" |
| The Future of Link Building? The PR Model |
| Conclusion |
| Recapitulate |